Mobile sports app redesign

FIFA

Solving the real-time match access challenge for football fans.

FIFA app redesign banner

Role

UX Research / UX Design / UI Design

Tools

Figma / FigJam

Process

Brand discovery / Journey mapping / Prototyping / User scenarios / Usability testing / KJ analysis / Iteration

Challenge

Live match progress was too hard to reach

Users could not view live matches directly on the homepage, lacked real-time updates during ongoing matches, and had difficulty staying up to date with live match progress.

The design explored whether users prefer homepage score visibility or real-time notifications when they cannot watch the match directly.

Testing

Real scenarios for distracted fans

The usability scenario asked football fans to stay updated on a favorite team while out celebrating, using the app to get real-time match updates.

Testing focused on access to results, schedule layout, and notification criteria for a smoother experience.

Priorities

Fewer clicks, clearer live states

Users should access results by clicking a live match card, reducing the number of required taps.

The schedule section should display live scores for ongoing matches, and notifications should follow clear criteria so updates feel helpful instead of noisy.

Artifacts

Design evidence

FIFA user journey map
FIFA user journey map
FIFA usability test notes for tester one
FIFA usability test notes for tester one
FIFA usability test notes for tester two
FIFA usability test notes for tester two
FIFA KJ analysis board
FIFA KJ analysis board

Let's work together.

Have a product idea, portfolio question, or UX challenge? I'd love to hear about it.

Email Areej